Technology

Introducing the Bot Customer Experience (BCX) Field

Technology

Introducing the Bot Customer Experience (BCX) Field

by Martin Goetzinger on Oct 24 2025
Discover the future of software design with Bot Customer Experience (BCX), a groundbreaking field redefining how we interact with AI agents. As bots handle over 80% of customer interactions by 2025, review examples of using BCX to boost efficiency, satisfaction, and trust. Explore real-world examples and actionable tips to integrate bot-friendly design into your projects. 
E-E-A-T: Why Authenticity Isn't Just Nice - It's Your Survival Edge

Technology

E-E-A-T: Why Authenticity Isn't Just Nice - It's Your Survival Edge

by Martin Goetzinger on Oct 14 2025
E-E-A-T isn't another acronym to gamify; it's the credibility checkpoint that's torching content mills and crowning human empires. Google's Danny Sullivan didn't mince words: "Helpful content thrives on people-first signals, not polished fluff."  Audit your stack: Does it scream "lived expertise" or whisper "generated generic"? 
The Death (and Rebirth) of the Website: When AI Becomes the Front Door to the Internet

Technology

The Death (and Rebirth) of the Website: When AI Becomes the Front Door to the Internet

by Martin Goetzinger on Oct 11 2025
AI is transforming the internet, replacing traditional websites with conversational interfaces that handle search, recommendations, and transactions. To stay relevant, businesses must optimize websites as AI-readable data vaults with structured data and semantic tags, or risk becoming invisible in an AI-driven digital economy.
Inside the Engine Room of Enterprise AI: Why Forward-Deployed Engineers Matter

Technology

Inside the Engine Room of Enterprise AI: Why Forward-Deployed Engineers Matter

by Martin Goetzinger on Oct 06 2025
Forward-Deployed Engineers (FDEs) are the key to successful AI adoption in enterprises, bridging the gap between innovation and real-world implementation. They ensure AI systems deliver measurable business value by solving complex integration challenges and fostering trust.
X Is Buzzing with Robotics Breakthroughs—and the Future Feels Close

Technology

X Is Buzzing with Robotics Breakthroughs—and the Future Feels Close

by Martin Goetzinger on Sep 29 2025
Robotics is no longer just research—it's a revolution. From DOBOT’s precision humanoids to Unitree’s flipping G1 and AI-driven RoboBallet, X posts in September 2025 show robots working, adapting, and collaborating like never before.
The Bottleneck That’s Stalling the AI Revolution: Growth Outpacing Power Supply

Technology

The Bottleneck That’s Stalling the AI Revolution: Growth Outpacing Power Supply

by Martin Goetzinger on Sep 25 2025
The AI revolution is straining global energy grids, with data center electricity demand set to double by 2030. From power constraints to water and carbon challenges, engineering efficiency and innovative solutions like tokenized compute markets are critical to sustaining growth.

Technology

Singularity Part 4 - Risks and Safeguards: How We Design a Humane Singularity

by Martin Goetzinger on Sep 10 2025
Every great transformation in history carries risk, and the Singularity will be no different. This post explores the primary dangers—social, political, environmental, and psychological—and proposes safeguards like distributed ownership, dynamic governance, and cultural anchors to ensure a humane future.

Technology

Singularity Part 3 - The Age of Interests: How Purpose Replaces Paychecks

by Martin Goetzinger on Sep 10 2025
In a future where machines handle survival tasks, human attention becomes the key resource. Discover how to shift from paycheck-driven jobs to intrinsically motivated interests that provide purpose, with practical steps for finding and structuring them in your life.

Technology

Singularity Part 2 - What Happens to Work: The Collapse of Jobs-as-Identity

by Martin Goetzinger on Sep 09 2025
The Singularity disrupts jobs as the core of identity and livelihood, collapsing the economics of labor and creating economic and psychological shocks. Prepare with systems-level policies like universal basic services and lifelong learning, cultural shifts toward plural purpose, and individual strategies like embracing curiosity and AI collaboration.
Singularity Part 1 - Defining the Singularity: When Speed Outruns Our Ability to Keep Up

Technology

Singularity Part 1 - Defining the Singularity: When Speed Outruns Our Ability to Keep Up

by Martin Goetzinger on Sep 09 2025
Explore the Singularity not as sci-fi fantasy, but as a practical speed threshold where tech changes outpace human adaptation, driven by AI, robotics, blockchain, health, and energy.
Is AI + Blockchain About to Obliterate the Traditional Real Estate Industry?

Technology

Is AI + Blockchain About to Obliterate the Traditional Real Estate Industry?

by Martin Goetzinger on Sep 05 2025
The real estate industry is on the brink of disruption as AI and blockchain tackle inefficiencies like bloated commissions and slow processes. From instant offers to decentralized listings, technology is reshaping how homes are bought and sold.
AI in Healthcare: Why It’s Outpacing Other Industries

Technology

AI in Healthcare: Why It’s Outpacing Other Industries

by Martin Goetzinger on Sep 04 2025
AI is revolutionizing healthcare by addressing clinician shortages, bypassing outdated systems, and delivering life-saving precision. From diagnostics to telemedicine, its impact is unmatched, with global funding projected to hit $50 billion by 2025.
We’re Using AI Like It’s 1995

Technology

We’re Using AI Like It’s 1995

by Martin Goetzinger on Sep 01 2025
Most companies are using AI like it’s 1995, digitizing old processes instead of reimagining industries. The future belongs to those who rethink what’s possible with AI as the foundation.
The New Martech Power Map: How AI Redraws Winners and Losers

Technology

The New Martech Power Map: How AI Redraws Winners and Losers

by Martin Goetzinger on Aug 26 2025
AI is transforming MarTech by automating workflows, enabling hyper-personalization, and embedding predictive intelligence across marketing operations. Companies embracing AI as a strategic teammate are scaling faster and outperforming competitors.

Technology

The Dark Side of AI: A Dystopian Future We Must Avoid

by Martin Goetzinger on Aug 21 2025
We've painted rosy pictures of AI ushering in a golden age, but let's not kid ourselves—there's a flip side to this coin, and it's downright terrifying. If we don't tread carefully, the same AI Agents poised to revolutionize our world could lead us straight into a dystopian nightmare. The Descent into Chaos: How It Could All Go Wrong Imagine a world where AI doesn't just assist but controls. Where human oversight is a relic of the past, and machines make decisions that affect every facet of our lives. Here's how that dystopia unfolds: 1. Mass Unemployment and Social Unrest As AI Agents take over tasks across industries, millions could find themselves jobless, leading to widespread poverty and social instability. "There are lots of examples of routine, middle-skilled jobs that involve relatively structured tasks, and those are the jobs that are being eliminated the fastest." — Erik Brynjolfsson, Director of the MIT Initiative on the Digital Economy. 2. Loss of Autonomy and Human Agency With AI making decisions, humans might become passive observers, losing control over personal and societal choices. "The real risk with AI isn't malice but competence." — Eliezer Yudkowsky, AI Researcher. 3. Ethical Decay and Moral Dilemmas AI systems, lacking human empathy, could make decisions that, while logical, are ethically questionable, leading to moral erosion. "The question of whether a computer can think is no more interesting than the question of whether a submarine can swim." — Edsger W. Dijkstra, Computer Scientist. 4. Concentration of Power and Surveillance AI could become a tool for authoritarian regimes, enabling unprecedented surveillance and control over populations. "Artificial intelligence is the future, not only for Russia but for all humankind. It comes with colossal opportunities, but also threats that are difficult to predict. Whoever becomes the leader in this sphere will become the ruler of the world." — Vladimir Putin, President of Russia. 5. Existential Threats Unchecked AI development could lead to scenarios where machines act against human interests, posing existential risks. "AI will probably most likely lead to the end of the world, but in the meantime, there'll be great companies." — Sam Altman, CEO of OpenAI. A Call to Action: Steering Toward a Brighter Future While these scenarios are chilling, they are not set in stone. The future of AI is a path we are actively shaping. By implementing robust ethical guidelines, ensuring human oversight, and fostering global cooperation, we can harness AI's potential while safeguarding humanity. Let's be clear: This dystopian vision is not our destiny. I remain extremely optimistic about the future of humanity. With conscious effort and responsible development, AI can be a powerful tool that enhances our lives, fuels innovation, and leads us into a new era of prosperity. The choice is ours. Let's make it wisely.

Technology

Enterprise Sales Reps: AI Agents Are Coming for Your Boring Work—And That’s a Good Thing

by Martin Goetzinger on Aug 21 2025
Enterprise sales is 90% mind-numbing busywork and 10% actual selling—and everyone knows it. CRM updates, email follow-ups, lead qualification, forecasting, data entry, internal meetings… the list of soul-sucking tasks goes on. Well, good news (or bad, depending on how much you love admin work): AI Agents are about to take over all the tedious crap you hate. The future of sales isn’t endless pipeline reviews or scrambling to piece together customer insights. AI will handle the drudgery, and sales reps will finally get back to what they should be doing: closing deals and building relationships. AI Agents Will Eat Sales Admin Work for Breakfast Enterprise sales isn’t just about persuasion—it’s a labyrinth of repetitive, time-wasting tasks that AI can obliterate overnight: No More CRM Hell – AI Agents will auto-update pipelines, track deals, and flag missing data. Reps won’t have to spend hours logging activity just to make their manager happy. AI-Powered Follow-Ups – Instead of manually crafting follow-up emails, AI will send personalized, context-aware messages better and faster than most reps do today. Lead Qualification on Autopilot – AI will instantly analyze inbound leads, prioritize the best ones, and even book meetings before a rep lifts a finger. Instant Sales Forecasting – AI Agents will analyze deal progress, customer engagement, and historical trends to generate real-time, no-BS forecasts (unlike the garbage numbers most teams currently throw together). Competitive Analysis, Done Instantly – AI will pull insights on competitors, pricing changes, and market trends without reps having to dig through 50 reports and Slack threads. The AI Business Plan: A Sales Rep’s New Best Friend Here’s where it gets really interesting: AI Agents won’t just eliminate grunt work—they’ll actively guide sales reps to close more deals. Imagine this: AI Outlines Your Sales Strategy – The AI Agent generates a custom game plan for each customer, highlighting key pain points, optimal engagement strategies, and competitive differentiators. Automated Deal Progress Reports – No more guessing what’s working. AI analyzes every interaction, flags potential risks, and suggests next steps before you even realize you need them. Customer Insights in Seconds – Instead of digging through old emails and CRM notes, AI surfaces everything you need to know about a customer instantly—from recent interactions to financial trends. Smarter Coaching & Enablement – AI will track performance and provide real-time coaching, nudging reps toward better messaging, pricing strategies, and negotiation tactics. The Reality Check: Will AI Replace Salespeople? Short answer? No. But it will expose the lazy ones. The reps who rely on charm and guesswork? They’re toast. AI will remove excuses, highlight inefficiencies, and force reps to step up their game. The ones who embrace AI, use it to work smarter, and double down on real human relationships? They’ll thrive. Final Thought: Adapt or Get Left Behind AI isn’t just changing sales—it’s redefining what makes a great sales rep. The future belongs to salespeople who: Use AI to eliminate busywork Leverage AI insights to stay 10 steps ahead of customers Focus on high-value, strategic engagement So, sales teams: Are you ready to let AI handle the grunt work and start selling for real?  Drop your thoughts below—are you excited or terrified? Let’s hear it. 

Technology

How can blockchain enhance your 'Fan Experience' with your favorite team?

by Martin Goetzinger on Aug 21 2025
Whether you are the NBA, MLB, NFL, or NASCAR - the 'Fan Experience' has never been more important to the financial success of the leagues, players, and owners.  Every professional sports league is looking to find new and interesting ways to engage their fans.  Some of the most important metrics to their success are: ticket sales, subscription sales (i.e. MLB TV), and game time watched.   While it is still in its infancy, blockchain technology will significantly enhancing fan experiences in various ways, particularly through the development of fan tokens and loyalty programs.  Enhanced Engagement and Loyalty Fan Tokens: Blockchain enables the creation of fan tokens, which act as digital assets that fans can purchase and trade. These tokens foster a sense of ownership and participation among fans, making them feel integral to the community. This emotional investment enhances loyalty and encourages long-term support for teams or brands. READ: real-world examples of successful fan token programs Exclusive Access: By holding fan tokens, fans gain access to exclusive content and experiences, such as behind-the-scenes footage, virtual meet-and-greets with players, or VIP access to events. This exclusivity strengthens the bond between fans and their favorite sports franchises. Voting Rights: Tokenization allows fans to participate in decision-making processes related to their teams, such as voting on club decisions. This involvement fosters a sense of community and gives fans a voice in shaping the future direction of their teams. READ: here how a few teams are getting this right today. New Revenue Streams Monetization Opportunities: The issuance of fan tokens provides teams with significant upfront revenue and ongoing trading opportunities. These tokens can be utilized for purchasing merchandise, tickets, or even unique experiences, creating a new economy around fan engagement. Data-Driven Insights: Blockchain technology facilitates the collection of valuable data on fan interactions and preferences. This data can inform marketing strategies and improve products, ultimately enhancing the overall fan experience. Improved Security and Transparency Counterfeit Protection: The secure nature of blockchain helps combat counterfeiting by ensuring that tokens and related merchandise are authentic and verifiable. This builds trust among fans and protects the brand's reputation. Efficient Transactions: Blockchain's transparent nature allows for easier peer-to-peer transactions, such as ticket transfers, without intermediaries. This reduces costs and enhances security for fans when buying or selling tickets. Global Reach Engaging International Fans: With sports teams having a global presence, blockchain technology helps engage fans who may never attend live events. Digital interactions enabled by blockchain create opportunities to connect with a broader audience, particularly younger, digitally native fans . Loyalty Programs: Blockchain-based loyalty programs are more cost-effective than traditional ones, offering real-time rewards that incentivize fan engagement at a lower operational cost. These programs can attract sponsors by demonstrating quantifiable engagement metrics. What do you think? Are you excited by some of the ideas above?  Maybe the opportunity to own behind the scene footage of your favorite player or special rights, such as getting into an event early, that a loyal fan could own and trade?  Also - did I miss a key use case that you are excited about? 

Technology

Remodeled.AI - review & thoughts

by Martin Goetzinger on Aug 21 2025
As I have written about here and here, we are going to see rapid shifts in how people buy, sell, and even remodel homes due to advancements in Artificial Intelligence (AI) and Blockchain technologies that democratize old processes that were either highly specialized or laborious to complete. HIGH LEVEL: Company: Remodeled.AI Industries Impacted: Interior Designers, Realtors, Architects, Home Remodelers, DIYers, Writers, Photo Editing Pricing: monthly subscriptions with various package levels Quick Take: Remodeled.AI democratizes home design to help home owners visualize renovations and staging very quickly. Realtors should consider adding this to how they work with clients to provide advanced value in buying an selling a home: Remodeling Virtual Staging Photo Clean Detailed Property Descriptions For those who want to DIY - become your own designer! Remodeled.AI is a new design tool aided by AI that democratizes design through the use of sophisticated machine learning (ML) algorithms to turn your average living room into a Pinterest-worthy masterpiece with just a few clicks. Users can upload photos of their spaces, choose from various design styles, and watch as their rooms are transformed into stunning visualizations. Do you want to see how that avocado green paint will look in your living room? Upload your photo to Remodeled.AI and voilà! No more guessing if you’ll love it or end up regretting it like that time you tried to cut your own bangs. Above is an example of a current room (on the left) and the Remodeled.AI generated idea.  What is really fun is the slider bar that allows you to see the impact across the entire room and compare the before and after side-by-side.   Why realtors should take note: Traditionally, realtors have played the role of matchmakers between buyers and homes. However, as I have written, the entire real estate industry is about to be modernized with blockchain tokenizing every asset and finance being offered instantaneously.  With a platform like Remodeled AI, realtors could offer their clients a new set of advanced services to better market a home:   Fix Pictures: How many times have you looked at a real estate listing and thought to yourself - wow, I can't believe they left those dishes out or a blanked thrown to the side of a couch?  With Remodeled.AI's 'Clean' feature it is easy to remove a poorly placed blanket or pillow with a few clicks.  (NOTE: there are many other solutions that offer this such as Adobe's ]Generative Fill capabilities across the suite of their design solutions.) Detailed Property Descriptions: While not part of the 'design' aspects of Remodeled.AI's primary use case, a secondary use case is the Detailed Property Descriptions capability which creates compelling property descriptions by analyzing property images - automatically! Cost-Effective Staging: Virtual staging can save homeowners thousands of dollars. Instead of staging a home with costly rented furniture, Remodeled.AI could do it. Plus, if you don’t like something, you can change it without worrying about offending anyone. Empowerment: With Remodeled AI, you can explore styles and make decisions on your own time -day or night.   Does Remodeled.AI have a future? YES - Remodeled.AI exemplifies how technology can enhance creativity and accessibility in interior design. It represents a shift towards more personalized and efficient home renovation experiences, making it an essential tool for anyone looking to reimagine their space. As AI continues to evolve, we can expect even more innovative solutions that will further transform our interactions with our environments.
The College Cartel Is Collapsing: How AI Will Burn Down the Ivory Tower and Spark a New Renaissance

Technology

The College Cartel Is Collapsing: How AI Will Burn Down the Ivory Tower and Spark a New Renaissance

by Martin Goetzinger on Aug 17 2025
AI is torching the old college system, freeing students to pursue their passions with tools like ChatGPT and Grok. Discover how proof-of-work portfolios and global educators are ushering in an AI-powered renaissance, redefining education for a new era.
The Exponential Age Is Here

Technology

The Exponential Age Is Here

by Martin Goetzinger on Aug 05 2025
We’re not just entering a new technology cycle. We’re entering a new civilizational phase. The Exponential Age—a term coined by macro investor @Raoul Pal isn't some abstract future. It’s already here. And it's accelerating. The Exponential Age is the point where the rate of change itself is accelerating so fast that it disrupts every business model, every career path, and every economic structure we’ve known. The technologies driving it—AI, crypto, biotech, energy—are all compounding on each other. The result is massive productivity, deflationary pressure, and generational opportunities.” ~ Raoul Pal The convergence of AI, robotics, crypto, energy, and biotech (see: This is the Most Ambitious Investment Thesis on the Planet — Literally) is reshaping how we live, work, learn, and govern. This isn't a linear upgrade to the way things used to work—it's a full rewiring of the system. It’s easy to get swept up in either extreme: fear or hype. But the truth is more nuanced. The Exponential Age brings massive upside and deep disruption. And the winners will be those who stay aware, adapt fast, and build with clarity. Here’s what I see happening—year by year—between now and 2030. Meta-Trends Throughout Convergence: Tech no longer evolves in silos; AI + robotics + crypto + energy + biotech will reinforce each other. Deflationary Impact: Cost of intelligence, energy, and labor collapses → huge productivity gains + monetary policy disruption. Sovereignty Shifts: Citizens will gain more financial and data control as power moves away from traditional institutions. Inequality vs Empowerment: Depending on access and regulation, these technologies may either exacerbate inequality or liberate billions. 2025: Intelligence Becomes Invisible It’s the year “tech” stops being something you use and becomes something that operates around you—in the background, always on. By the end of this year, artificial intelligence won’t be a novelty—it’ll be infrastructure. Most enterprise platforms—from Salesforce to Microsoft to Adobe —will be infused with copilots. These tools won’t just speed up workflows; they’ll take over entire tasks. Copywriting, forecasting, legal redlines, product summaries—30% of white-collar work is being automated before our eyes. For example, companies like Klarna are already replacing entire support teams with AI agents trained on proprietary data. This isn’t hypothetical. It’s deployed. Meanwhile, TESLA and Figure AI are putting humanoid robots in commercial pilots. CRISPR therapies for diseases like sickle cell are getting regulatory approval. And stablecoins are becoming a default payment rail in parts of Latin America and Africa. 2026: Systems Begin to Interconnect It becomes obvious: this isn’t a collection of tech trends. It’s an exponential mesh. AI feeds crypto. Energy enables robotics. Biotech builds on AI. Each tech stack is compounding the next. This is where things start to compound. AI agents will begin executing on-chain actions—initiating transactions, fulfilling contracts, managing supply chains—without a human in the loop. They’ll be able to think, decide, and act economically, using smart contracts and digital wallets. Tokenized assets could hit $5 trillion in market cap, with firms like BlackRock already piloting tokenized Treasuries and money market funds. Real estate, equities, and debt become liquid, programmable, and available to a global investor base—24/7. AI-designed drugs enter trials, shortening R&D cycles from a decade to 18 months. Fusion startups like Helion and TAE Technologies, Inc gain massive government backing after lab breakthroughs. 2027: The Great Reshuffle This is the year society starts asking real questions about identity, productivity, and value in a world where machines can think. This is the inflection point—where upside and pressure collide. Labor markets start to bend. White-collar jobs in middle management, operations, and analytics face automation risk—not because AI is malicious, but because it’s faster, cheaper, and increasingly trusted. In response, we’ll see the expansion of universal basic income pilots (like those already trialed in California and Finland) and policy shifts aimed at cushioning the disruption. But there’s positive change, too. AI-run hospitals will emerge—streamlining diagnostics, customizing treatments, and saving lives. CBDCs will roll out in the EU and China, making tax refunds, subsidies, and benefits instant. We’re not just digitizing old systems; we’re building smarter ones. 2028: Life Becomes Predictive, Personalized, and Fluid By 2028, the technology around us becomes deeply personal. Your personal AI agent could negotiate on your behalf, rebalance your investments, and monitor your health—all while speaking in your tone and knowing your preferences. This isn’t theoretical: OpenAI’s GPT agents, xAI, and Rabbit R1-type hardware are just the beginning. Education changes dramatically. AI tutors become more effective than most classroom instruction. Education goes from standardized to hyper-individualized. Home robots assist with elder care and domestic tasks. Brain-computer interfaces (like Neuralink and Precision Neuroscience) get regulatory clearance, giving paralyzed individuals the ability to control devices with their minds. Even healthcare will get predictive. With digital twin models of your body, your doctor—or your AI—can intervene before a symptom even shows up. Yes, it’s wild. But it's not out of reach. It’s the logical outcome of systems trained on your data, working entirely for you. 2029–2030: The World Rewrites Itself By 2029, the lines between nation, network, and platform begin to blur. The world won’t collapse. But it will change—dramatically. Blockchain-based digital identity enables “network citizenship.” You could be a citizen of Estonia, working in a DAO registered in Singapore, while living in Costa Rica. Governance gets smarter. DAOs manage community budgets. Voting becomes transparent. Laws get enforced via code, not courts. Meanwhile, fusion energy hits pilot-stage commercialization. Electricity in test zones becomes so cheap it feels free. Tokenized markets become standard. The IMF, major banks, and sovereign treasuries all hold crypto assets. And yes—AGI will begin to emerge. Not a chatbot. But multi-modal systems that can see, plan, reason, and execute across different domains. Think of an AI CEO. Or an AI scientist. Or an AI city planner. What Do We Do With All This? This is the most disruptive—and opportunistic—moment we’ve ever seen. Are you open to learning, curious about change, and willing to adapt? You’re holding leverage the previous generation couldn’t dream of. But if you try to cling to the old playbook—optimize for slow cycles, hierarchy, and legacy process—you’ll be swept away. The Exponential Age isn’t good or bad. It’s both. It’s abundance for those who adapt—and pressure for those who don’t. Stop waiting for the dust to settle. This is the dust. Start building for what comes next. Because ready or not, the future is already here.